Source: Times Online

Amidst waning merchandise sales and the popularity of edgier cartoons from Pixar and DreamWorks, The Walt Disney Company has decided to tweak the look and attitude of its flagship character, Mickey Mouse, for the first time in decades.

The change will come in a new video game, called Epic Mickey, which sounds similar to the PS3 game Infamous. Players will be presented with a number of scenarios and will be allowed to choose whether to take co-operative or destructive courses of action, which will eventually change the character's appearance and development.

The studio hopes the move will reconnect Mickey to audiences aged 13 to 34 and suggests that the new version of Mickey will be similar to his persona in "Steamboat Willie", the 1928 short in which the character had his debut. Epic Mickey arrives on the Wii in 2010.